This is the start of my all inclusive programming to becoming a content creator or growing your brand online. Please note- my credentials are not in being a content creator myself (at least not as my sole claim to fame) but for being a consultant who finds creators for brands and who is heavily immersed in social content planning and execution, influencer campaigns, and testing various UGC and content platforms. I have, in one way or another- transacted well over $10M in the creator economy & retail media. This means, I have sold millions of dollars in ad space to massive household brands, I have sold influencer software and coached influencer marketing teams- touching most major brands and agency conglomerates in the world. I have assisted in campaigns & social planning from everything to politicians & dairy farmers to the Estee Lauder & Unilever portfolios. I have of course also played the role of being a paid influencer, a UGC creator, a brand owner and I run an agency.
One thing about me is that I WILL find a way to make money. I’m not above selling ice cream or cleaning houses if the right opportunity came up (I did work at Dairy Queen and can confirm selling ice cream is a great gig). To paint a picture: When I was once completely broke in grad school I made my easiest $500 ever… by selling a beautiful couch someone was trying to get rid of for free from the side of the road. It’s all about how you post it!
This said, this entrepreneurial spirit has provided me with a love for meeting with other entrepreneurs, trying new platforms and generally embarrassing myself to learn something. My goal is to help you know how to help yourself make money online- this is not a get rich quick course. This is a place to talk about what you can and should do based on your skills, and to help give you the confidence you need to succeed.
I get asked often about how one can get into influencer marketing, if it’s too saturated, what is up- and- coming and how people can catch the right wave. I generally charge for my time now, but I do feel like I could share more of my templates, apps to try, learnings, and general tips and tricks. These are the things I look for in people for campaigns, the programs I tell clients about, and the things I do to make a bit of extra cash on the side. This is no “hack” guide. This is not “claude coding your way to 100,000 followers”. The reality is that to do this properly there really aren’t shortcuts. Any creator with a strong community will tell you that it takes serious work, commitment and time. Also, a community of 5,000-10,000 who is truly there for the value you bring to them, is worth so much more than 1M random followers who aren’t engaged.
I don’t have 100,000 followers, but I do have a healthy career in this industry that pays me as well as the top 10% of influencers. I get slightly less free stuff (which is great because the waste can be insane) but I also get significantly less hate comments than influencers…so to me, I’m winning.
What I am offering for Founding Members
30 min private consult on Google Meets to learn about you and discuss your goals, followed by an audit & guide for you (this can be for you personally or for your brand)
Monthly templates- content calendars, lists of marketplaces you can sell your content on and how to do it, media kit templates
Access to the group chat where we share trending content, tips & tricks for social growth & answer questions
Also my accountant will agree that I am no tax expert, BUT— if you are doing this for a company or through work remember that this can be expensed!